Meta, Netflix, content creators duel for retailtainment VR supremacy
Companies ranging from Netflix to Meta are dueling for the crown of “retailtainment” VR, and the fight shows no sign of dying down. The drive toward a physical presence in the retail space has been seen from several “retailtainment” VR projects — such as pop-up attractions in high-foot-traffic locations. This is best illustrated by the […]
The Wall All-in-One: Changing how businesses use LED
A large video wall inside your business speaks volumes. It’s a bold statement piece that alters the entire look and feel of a corporate building or customer-facing location. Located in the lobby, a video wall creates a memorable moment for every client, guest or consumer that sets foot inside. A video wall in a boardroom […]
Calculating the ROI of outdoor LED
Calculating the ROI of outdoor LED : From vibrant downtown centers and lavish resorts to local retailers, a digital message center is one of the most effective marketing tools a business can invest in. According to BTS Consultants, outdoor signage gets 400 percent more attention from passersby than static displays, and businesses that implement outdoor displays […]
Digital signage innovation beats the Vegas heat
The Las Vegas Convention Center buzzed with innovation activity last week at a level not seen since 2018 as the North and West Halls filled with digital signage and audiovisual exhibits, education sessions and networking at InfoComm. Summer might not be the ideal time to visit Las Vegas weatherwise, but if audiovisual and digital signage […]
4 energy saving tips
You’d probably know already that choosing MagicINFO and Samsung smart signage devices with a built-in player is a cost effective solution. Simply because you have less hardware to mount, to maintain and to replace when it is not working anymore. But did you know that a signage display with a player built-in is also ECO […]
5 Tips for digital signage content design
In this blog series about digital signage content design, we share a few tips that will help you create the best-looking content that meets your company standards and attracts the attention of the people. We already shared some technical tips about using the right file sizes and ratios. The second blog was about improving the readability of your content […]
Digital Kiosk: Satisfaction at the Touch of a Button… or Two
Dynamic digital signage is transforming how industries engage consumers. Some industries, however, are deploying them in a more personalized way: the interactive kiosk. Walked inside a government agency, fast food facility, or transportation hub lately? If you have, it’s possible you got what you came for without ever speaking to anyone. That’s because there’s a […]
Three Reasons Why You Need Digital Signage in organization
They’re not just for the big name brand organizations anymore. More affordable price points can now put digital signage in organization. Because of COVID hangover, supply chain issues, and inflation, businesses of all types are experiencing difficult economic times. Using digital signage to promote sales and events to captive audiences is one way to increase […]
Crestron To Acquire Innovative 1 Beyond Intelligent Video Technology
Today we’re announcing the upcoming acquisition of 1 Beyond intelligent video technology, bringing an essential video conferencing solution into the Crestron ecosystem. Enabling the best video experience for both in-room and remote attendees is vital to hybrid work and ensuring productive and effective collaboration. Technologies like speaker tracking and auto framing ensure that every person can be seen, no […]
Are ATMs, digital signage a good fit?
Are ATMs and digital signage a good fit? How can they work together to deliver an omnichannel experience? In order to craft an omnichannel experience, you have to consider multiple types of solutions, such as ATMs, kiosks, digital signage, apps and others and whether they will work for your business. But you also should consider […]
McDonald’s makes upselling simple with digital signage
Getting customers to try new items at restaurants can be a challenge, as some might either be hesitant or they simply don’t see the appeal of the item at that particular QSR. One McDonald’s I visited recently found a simple and effective way to push a new item with its menu board. There are three […]
Digital signage reimagined
A live webinar entitled “Digital Signage Reimagined,” hosted by Digital Signage Today and sponsored by Intel addressed how digital signage has evolved and how companies are reimagining the technology. Digital signage has consistently evolved over the years. It is no longer a static device that loops content or even a standalone display. It is now […]
Digital Signage is the future of retail
Digital signage is the future of retail because it blurs the border between off and online. It crafts a ‘phygital’ environment that can collect inputs from customers visiting a physical establishment, analyze them, process them, and display the most appropriate messages, at the most appropriate time, to the corresponding audience.