Interactive retail stores create stand-out customer experiences
When shoppers enter brick-and-mortar stores, they expect their in-store interactions to be more fulfilling than online shopping. Stores that use interactive retail displays can upgrade the consumer experience, allowing customers to enjoy an engaging, interactive shopping experience. New digital innovation options not only meet the evolving needs of today’s shoppers but also encourage them to make larger […]
6 Big Ideas that Will Change the Future of Digital Signage
AI, machine learning, the Internet of Things, augmented reality, and virtual reality are on everyone’s lips these days. As we debate what is next for humankind in terms of technology, there is no better time to discuss what all of this means for the future of digital signage. In today’s modern world, digital signage plays […]
Top 7 benefits of using MagicINFO for large rollouts
Digital signage networks have become increasingly popular for large-scale deployments, enabling companies and organizations to efficiently deliver captivating content across multiple locations. However, managing and deploying these networks can pose significant challenges. This is where MagicINFO comes into play as a comprehensive solution that can streamline the process. In this article, we’ll explore the top 7 […]
4 Benefits of Programmatic DOOH
A successful programmatic DOOH campaign not only turns heads but drives real-world business outcomes. The ways in which audiences can be reached through Digital Out-Of-Home (DOOH) advertising are ever-expanding. A recent development in DOOH advertising is programmatic DOOH (pDOOH), and it’s becoming an increasingly prevalent buying method globally. Put simply, programmatic DOOH is the automated […]
How AV Integration Improves the Travel Experience
Scott Schoeneberger of Bluewater provides tips on how AV integrators can help enhance the travel experience. After a rough few years for travel and tourism, the industry is expected to exceed pre-pandemic levels in 2023, adding $9.5 trillion to the global economy. Already, 34 countries have exceeded 2019 travel levels. That number will only grow as […]
Digital signage at festivals – A beginner’s guide
Digital signage has become an indispensable technology in the world of festivals, revolutionizing the way information is conveyed, enhancing attendee experiences, and optimizing event operations. In this article, we will explore the top uses and compelling reasons to integrate digital signage at festivals. By the end, you will understand the transformative power of this technology […]
Setting SMART Goals for a Successful Digital Signage Project
Do you have an exciting idea for a digital signage project that’s still in its early stages? You might find the array of details that need to be addressed quite daunting, given the significance they hold in ensuring your project’s success. Keep in mind that your planning’s quality has a tremendous influence on your project’s […]
How retailers can improve employee and customer experiences
The rise of omnnichannel commerce means that consumers expect the same level of service and accessibility from brick-and-mortar stores as their online counterparts. Retailers, however, continue to face labor scarcity and high turnover, as the U.S. job market tightens and inflation rages on. One way to ease the effects of these challenges is to equip retail […]
Mastering Preset Management
Do you have a digital signage installation consisting of Samsung displays? Are you using MagicINFO as your CMS? One of the common issues we see with our customers is that they’re not always aware of the possibilities of MagicINFO. That is why we started the MagicINFO Explained blog series, where each month we take a […]
Digital signage at event venues
This article explores the transformative role of digital signage in the event industry. From enhancing audience engagement to streamlining operations, it is a vital technology in today’s live events. Read until the end and learn about the types of digital signage at event venues and their unique features and advantages. Digital signage and the event industry Before […]
The Ultimate Guide to Digital Signage as a Medium, Tool, and Business
Digital signage is on everyone’s lips these days. Whether looking for new ways to attract customers or broadcast your company’s message to a broader audience, you’ll most likely have stumbled upon the digital signage trend. Today’s blog is going to cover what digital signage is conceptually. Keep on reading to discover: Digital signage as a […]
Digital Menu Boards – Are they worth it and where to start?
I have a lot of friends who own restaurants. Some of them are family-owned multiple outlets and others own a café or a small dining space as a side business. The beauty of this industry is that you can touch people’s hearts with good simple food and exceptional customer service. The problem is that as […]
MagicINFO and Samsung Hardware Integration
As technology continues to evolve at a faster pace than ever before, it is more important than ever to think about the ways in which you can incorporate novel tech into your business. Digital signage allows you to enhance visual communication, but to achieve this, it is crucial to find the right balance between hardware […]
Digital signage at museums
In the last decade, we see an increasing number of museums adopting digital signage to create immersive and engaging experiences for visitors. Additionally, institutions use technology to communicate important information like exhibition details and ticket prices. In this piece, we will tell you all about the uses of digital signage at museums. As a bonus, we […]
Digital menu board content strategy
I will start with this quote by Shane Meendering “Bad design shouts at you. Good design is the silent seller.” Creativity has no limits but what happens when creativity amplifies things while trying to be different? It could work great for some industries while it could completely mess things up for others. My job today […]
Knowledge is Power: Using Data and Information for Effective Digital Signage Management
Imagine you’re walking into your local shopping center. Only instead of the familiar advertisements you’re used to seeing, now every ad seems to speak to you as if it’s tailored to your every desire. To your left, there is an ad for that brand that makes that pair of shoes you had bookmarked in your […]
The art and science of crafting a dynamic digital canvas
“The future belongs to those who have a good general gut sense of the surround and can utilize these tools to sharpen their intuition.” — Chris Devlin lays out the roadmap to post-COVID success in digital signage, marketing and communication. The art and science of crafting a dynamic digital canvas Crafting a dynamic digital canvas […]
Enhancing Customer Engagement with Digital Signage and Video Walls
Exploring the Latest Trends in Pro AV Technology: Digital Signage, Video Walls, Professional Projectors, and Touch Displays In today’s competitive market, businesses need to find new ways to attract customers and stay ahead of the game. Digital signage and video walls are two powerful tools that can help businesses enhance customer engagement and create memorable […]
Five Ways Digital Signage Can Help Revive Movie Theaters
After COVID-19 decimated in-person moviegoing, our industry’s digital signage might be the answer to lure film fans back to theaters. The return of audiences to movie theaters after the COVID-19 pandemic hasn’t played out ideally for the cinema industry. COVID-19 wiped out about 90% of revenue in the first 12 months of the pandemic, and […]
Keeping in Touch with Touch and Gesture Displays
Touch displays have come a long way since their inception in the mid 1900s. Today, they have revolutionized various industries, including gaming, sports betting, digital signage, quick-service restaurants (QSRs), and education. Touch displays have come a long way since their inception in the mid 1900s. Today, they have revolutionized various industries, including gaming, sports betting, […]