Inside 4K and 8K Fever
Inside 4K and 8K Fever: Is resolution ‘just another spec,’ or does it deserve the extra attention marketing departments give it? We ask experts to share their candid views. If you swim in commercial AV circles, you probably come across the terms “4K” and “8K” a whole lot — on marketing spec sheets, during industry […]
Movie theater comeback emphasizes digital experience
Digital Signage Today conducted an email interview with Richard McPherson, Sr. product manager at Sharp/NEC, about the post-pandemic movie theater and how it is leveraging digital experiences not merely to survive but to thrive in the new era. The movie theater industry is working to recover from the impact of the pandemic, and theater chains […]
Digital Signage Trends That Will Power the Industry in 2023
Digital signage trends will create more engaging content and captivating experiences that drive customer engagement, brand loyalty, and sales. Consumers’ lives have been increasingly impacted by digital signage, especially in the retail and Quick-Service Restaurant (QSR) sectors. Digital signage trends often reflect consumers’ needs and changing lifestyle patterns, making the brand-consumer relationship more efficient and […]
The future of digital signage is bright
“It’s just a world of possibilities out there” — the future of digital signage is bright Zuzana Yalcin joined Digital Signage Today via Zoom to discuss digital signage and its intersection with marketing, technology and values, offering a holistic view. This perspective is informed by her work at easescreen, where in less than a year […]
Wayfinding kiosks on a roll: How to cash in
A panel during the Self-Service Innovation Summit drilled down on the benefits of wayfinding kiosks and what to consider when planning these interactive devices. Wayfinding kiosks have emerged as a popular tool to guide people — both residents and visitors — about local businesses and attractions in public spaces. The benefits of wayfinding kiosks, along […]
Want global signage growth? Use the human touch!
Zuzana Yalcin joined Digital Signage Today via Zoom to discuss global signage and its intersection with marketing, technology and values, offering a holistic view. This perspective is informed by her work at easescreen, where in less than a year her dedication and grasp of the industry has led to her promotion as head of marketing. […]
The Moment Vault at MCO Delivers a 360-Degree, Multi-User Interactive Experience
The Moment Vault installation at Orlando International Airport leveraged breakthrough technologies and AI software to deliver a unique traveler experience. Travelers crossing through Orlando International Airport’s (MCO) newest state-of-the-art South Terminal Complex (Terminal C), are welcomed by The Moment Vault, a compelling immersive multimedia installation powered by interactive technologies. The Moment Vault was designed and […]
What is Emissive Display Technology?
What is Emissive Display Technology? An end user’s guide to understanding emissive display technology options What is Emissive Display Technology? Emissive display technology create and emit direct light of their own without any sort of filter. LED displays are an example of such a display technology, hence the “E” in the acronym, which stands for Emitting. […]
How digital signage drives retail traffic and sales
How digital signage drives retail traffic and sales. In our lifetimes, we’ve seen retailers dress window displays with clothed mannequins, arranged furniture and fanciful scenes — all to grab attention and ideally pull consumers through the doors. Almost every retailer, short of luxury brands, has been known to put up window posters touting price discounts, […]
3 ways digital signage can improve banks
Digital signage can help transform bank branches into spaces that draw in customers. Banks have consistently made efforts to make branches leaner and more effective as consumers continue to perform traditional banking online and go to branches for financial guidance. Banks have responded to this change in a number of ways, such as hiring on […]