Pop-up stores, how to have a consistent message.
How many times have you been at a festival, concert, market or to a pop-up store to not know where to go, what items are still available on the menu, or even what is the main brand being sold in that store. At these events the go-to method for signage is good old print, cheap […]
10 Digital Signage Design Ideas that Will Blow Your Mind
1. Transform Your Space From the polished concrete floors to the clean, metallic lines that create defined spaces, everything in an airport is designed to keep people moving from one place to another. While these buildings are merely transitory spaces for travelers, the use of digital signage has the ability to transform these modern, rigid […]
Why self-service kiosks are a necessity for restaurants
Labor shortages and the supply chain crisis have dealt a double whammy to quick-service restaurants (QSRs) and convenience stores, but the issues are surmountable for operators willing to look out of the box. Self-service kiosks are a prime off-the-shelf solution and provide multiple benefits, like improved shopping efficiency. They’re easy to integrate into small retail spaces […]
HDBaseT Video Case Study: Samsung Makes Virtual Production History with HDBaseT
Discover how Alliance Co-Founder Samsung and a pair of “The Wall” HDBaseT displays were used to help to build CJ ENM’s Virtual Production Stage, the world’s largest virtual studio based on Micro LED technology. (2022, September 20). HDBaseT Alliance. Retrieved from https://xchange.avixa.org/posts/hdbaset-video-case-study-samsung-makes-virtual-production-history-with-hdbaset?channel_id=digital-signage
Digital signage transforms healthcare lobbies
Typically, healthcare facilities are not known for being particularly enthralling places. In fact, they are often quite stressful and don’t clearly communicate their brand values. One global healthcare provider and Medicaid managed care organization: Centene wanted to change that by updating its lobby with digital signage. Typically, healthcare facilities are not known for being particularly […]
OOH powerful tool for brand awareness
When interviewing at Intersection years ago, I can still remember why I considered moving out of publishing and into the OOH space. Working at a magazine, each month I would flip the pages and see our clients’ ads, pages the team had worked on, and then my name on the masthead — it made me […]
Meta, Netflix, content creators duel for retail VR supremacy
Companies ranging from Netflix to Meta are dueling for the crown of “retailtainment” VR, and the fight shows no sign of dying down. The drive toward a physical presence in the retail space has been seen from several “retailtainment” projects — such as pop-up attractions in high-foot-traffic locations. This is best illustrated by the Netflix […]
The Wall All-in-One: Changing how businesses use LED
A large video wall inside your business speaks volumes. It’s a bold statement piece that alters the entire look and feel of a corporate building or customer-facing location. Located in the lobby, a video wall creates a memorable moment for every client, guest or consumer that sets foot inside. A video wall in a boardroom […]
Calculating the ROI of outdoor LED
From vibrant downtown centers and lavish resorts to local retailers, a digital message center is one of the most effective marketing tools a business can invest in. According to BTS Consultants, outdoor signage gets 400 percent more attention from passersby than static displays, and businesses that implement outdoor displays see a 32 percent higher return on […]
Digital signage innovation
Digital signage innovation beats the Vegas heat Summer might not be the ideal time to visit Las Vegas weatherwise, but if audiovisual and digital signage innovation are what you’re after, the time and place were once again right on the money. The Las Vegas Convention Center buzzed with innovation activity last week at a level […]