Immersive Digital Retail Experience for A Leading Canadian Bank
One of Canada’s leading banks built a retail branch in downtown Toronto designed to give customers a distinctive, technology-forward experience from the moment they enter the space. GAV MGMT partnered with the client to design and install a large-format digital environment anchored by Samsung fine-pitch LED displays, supported by distributed audio and centralized touch-panel control across the retail floor.
The result is a cohesive digital storytelling platform that spans the branch, from a signature L-shaped LED archway at the entrance to teller-area displays and in-window signage facing the street.
The client needed a customer-facing environment that could carry a strong, consistent visual identity across seven distinct display zones, from a signature entrance archway to teller-area screens, without the underlying infrastructure becoming a maintenance burden.
The project required a custom, structurally engineered mounting solution for a large wall-toceiling LED archway, consistent fine-pitch LED performance across a mix of standard and irregular display formats, and a distributed audio system with full microphone coverage for staff use.
They also needed independent, multi-zone content management so signage, presentation, and tellerarea feeds could run on their own schedules, all governed through a single, simple point of control for branch staff.
At the entrance, a Samsung 1.5mm pixel pitch LED L-shaped archway spans the wall and ceiling as a single combined canvas, with a wall section measuring 18′-1⅛” H x 10′-7½” W and a ceiling section measuring 11′-0¼” H x 8′-10¼” W, for a combined resolution of 2160P x 5920P. The custom mounting was engineered and P.Engapproved to meet structural safety requirements, with content driven by a Real Motion media server. The presentation wall uses premium Samsung 1.2mm pixel pitch LED technology at 17′-10¼” H x 10′-7″ W and 4320P x 2560P resolution, also driven by a Real Motion server, with integrated audio and HDMI content sharing built in for staff-led presentations.
A dual-sided square column features two premium Samsung 1.2mm pixel pitch LED panels, each 8′-11⅛” H x 5′-3½” W at 2160P x 1280P, run through a Stratacache player. A matching Samsung 1.5mm pixel pitch LED popup column display, measuring 7′-10½” H x 3′-6½” W at 2160P x 1280P, and a premium Samsung 1.2mm pixel pitch LED in-window signage display of the same resolution and footprint round out the vertical display program, both also on Stratacache players.
Two 85″ UHD displays cover the teller area, each running on its own Stratacache player so teller-facing content can be managed independently of the rest of the branch.
Audio throughout the space is delivered through JBL Professional in-ceiling speakers and subwoofers paired with in-wall Paradigm speakers, powered by Crown amplifiers, with portable handheld microphones available for staff use. A wall-mounted Crestron touch panel with an HDMI content-sharing input gives staff a single point of control across the environment.
- Samsung Fine-Pitch LED Displays – Premium LED Display Technology Across All Zones
- Real Motion Media Servers – Content Playback for Archway & Presentation Wall
- Stratacache Media Players – Multi-Zone Signage & Column Content
- Crestron Touch Panel – Wall- Mounted Control with HDMI Content Sharing
- JBL Professional & Paradigm – In-Ceiling and In-Wall Speaker Coverage
- Crown Amplifiers – Distributed Audio Power
Every display zone in the branch, from the entrance archway to the teller area, runs on Samsung finepitch LED technology for a consistent visual standard, with Real Motion and Stratacache giving GAV MGMT and the client independent control over each zone’s content.
Distributed JBL, Paradigm, and Crown audio infrastructure, combined with a single Crestron touch panel for wall-mounted control and HDMI content sharing, keeps the entire environment simple for branch staff to operate day to day.
The completed installation gives the client’s downtown Toronto branch a signature, technologyled retail presence anchored by the L-shaped LED archway, engineered and P.Eng-approved for structural safety.
A consistent Samsung fine-pitch LED experience carries across every display zone, from the entrance archway to the teller area, while independent content management through Real Motion and Stratacache lets signage and presentation feeds run on their own schedules without conflict.
Full microphone coverage and professional-grade distributed audio support both everyday branch operations and staff presentations, and the underlying infrastructure is built to scale, ready to support additional retail content as the branch’s digital program grows.
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