New year trends to leverage for success, from AI to holographic advertising
Chris Grosso, CEO at Intersection, joined Daniel Brown, editor at Digital Signage Today, to discuss the top trends in digital signage, digital out of home advertising and emerging technologies like AI. Chris Grosso, CEO at Intersection, an out-of-home media company that provides the Link kiosks that offer free Wi-Fi calls and other digital services in U.S. cities, joined […]
New year trends to leverage for success, from AI to holographic advertising
Chris Grosso, CEO at Intersection, an out-of-home media company that provides the Link kiosks that offer free Wi-Fi calls and other digital services in U.S. cities, joined Daniel Brown, editor at Digital Signage Today, via video link from New York City to discuss the top trends in digital signage, digital out of home advertising, and emerging technologies like […]
How location data turns OOH into performance digital channel
Out-of-home advertising is undergoing a massive shift as it adopts digital capabilities, morphing into the channel many now recognize as digital out-of-home, or DOOH. If you visit Times Square, for example, you won’t just see static billboards and kiosks. Instead, you’ll be greeted by a colorful array of digitized screens featuring dynamic, ever-changing messaging. These […]
Are ATMs, digital signage a good fit?
Are ATMs and digital signage a good fit? How can they work together to deliver an omnichannel experience? In order to craft an omnichannel experience, you have to consider multiple types of solutions, such as ATMs, kiosks, digital signage, apps and others and whether they will work for your business. But you also should consider […]
McDonald’s makes upselling simple with digital signage
Getting customers to try new items at restaurants can be a challenge, as some might either be hesitant or they simply don’t see the appeal of the item at that particular QSR. One McDonald’s I visited recently found a simple and effective way to push a new item with its menu board. There are three […]
Digital signage reimagined
A live webinar entitled “Digital Signage Reimagined,” hosted by Digital Signage Today and sponsored by Intel addressed how digital signage has evolved and how companies are reimagining the technology. Digital signage has consistently evolved over the years. It is no longer a static device that loops content or even a standalone display. It is now […]