How to use IoT devices to boost customer experience The Internet of Things and edge computing have a wide array of applications that can improve the customer experience, and digital signage vendors are beginning to tap into its potential. During a webinar on Digital Signage Today, panelists discussed a few ways these devices can help […]
Reimagining digital signage A live webinar entitled “Digital Signage Reimagined,” hosted by Digital Signage Today and sponsored by Intel addressed how digital signage has evolved and how companies are reimagining the technology. Digital signage has consistently evolved over the years. It is no longer a static device that loops content or even a standalone display. […]
Digital signage is the future of retail because it blurs the border between off and online. It crafts a ‘phygital’ environment that can collect inputs from customers visiting a physical establishment, analyze them, process them, and display the most appropriate messages, at the most appropriate time, to the corresponding audience.