How digital signage drives retail traffic and sales
How digital signage drives retail traffic and sales. In our lifetimes, we’ve seen retailers dress window displays with clothed mannequins, arranged furniture and fanciful scenes — all to grab attention and ideally pull consumers through the doors. Almost every retailer, short of luxury brands, has been known to put up window posters touting price discounts, […]
3 ways digital signage can improve banks
Digital signage can help transform bank branches into spaces that draw in customers. Banks have consistently made efforts to make branches leaner and more effective as consumers continue to perform traditional banking online and go to branches for financial guidance. Banks have responded to this change in a number of ways, such as hiring on […]
How AV Elements are Enhancing the World Cup
FIFA World Cup Qatar 2022 uses a combination of technologies to provide a better experience for fans. FIFA World Cup Qatar 2022 continues to engage global audiences with loads of record-breaking numbers. And for the fans, technology has been leading the way in leaps and bounds. From semi-automated systems to apps, the World Cup has […]
Why content management systems are key to successful outdoor signage
Businesses can receive immense benefits from outdoor digital LED signage. But when making the investment, it’s not just about finding the right hardware for your budget. Content management system and device is half the battle. In short, businesses need a simple, powerful and intuitive content management system (CMS). Numerous business types, from airports and hospitals to fast-food franchises and federal buildings, can […]
Customer Self Order & Digital Messaging
Complete case study on the positive impact that customer ordering kiosks provide to a relatively small retail shop. Ordering and digital messaging signage. Customer Self Order & Digital Messaging. Most of us like to think in terms of 14,000 kiosks at Mcdonald’s and relegate small businesses to the footnotes. It’s a challenge aggregating literally tens […]
How Frontlit LCD slashes costs, energy use
Mike Casper, CEO at Azumo, hopes the industry adopts frontlit LCD instead of making ever-brighter displays to “fight the sun.” He joined Digital Signage Today to explain how the new technology can cut energy use by 90%, and how it’s poised to disrupt outdoor digital signage. A:While it’s challenging to calculate exact historic cost or […]
Metaverse DOOH promises huge growth, starting with video games
Norm Chait is senior director and OOH practice lead at Quotient, and sat down to share how DOOH and advertising in general are reshaped by the emerging technology forming the metaverse, from videogames to the general metaverse. Norm Chait is senior director and OOH practice lead at Quotient, and sat down to share how the […]
What is cybersecurity and why is it important?
Cybersecurity is a practice used by organizations to defend against a cyber breach. There are strategic steps that can be taken to help improve the overall cyber defense of an organization, some of these are explained in this post. An increasing number of businesses are using video conferencing to connect with their customers and partners. […]
The new Xiaomi 12TPro in anamorphic 3D revolutionizes
LEDDREAM Group together with the Think agency revolutionized Barcelona with digital canvases and anamorphic 3D content From October 14 to November 15, the technology company Xiaomi presents its new Xiaomi 12T Pro smartphone in Barcelona, and it does so through 3D creativity, projected through a spectacular digital element, which has been installed first in the […]
Samsung Interactive Displays Helps Transform Classrooms
By installing Samsung Interactive Displays in the classrooms, educators can easily collaborate and engage with remote and in-person students across the campus. Ridgefield Park, N.J.-headquartered Samsung Electronics America, Ltd., is helping Stevens Institute of Technology transform the classroom experience through interactive displays that streamline hybrid learning for students near and far. Samsung Interactive Displays enable educators to […]
Powering down your digital signage
Powering down your digital signage. With energy costs rising at 30% year over year, businesses are increasingly concerned about reducing consumption. Digital signage is way below heating, lighting and air conditioning in terms of energy consumption in most offices and retail outlets. Nevertheless, the displays are very visible, and the amount of energy they use […]
Video Conferencing APIs can Make All the Difference
Do you know how to use video conferencing API effectively? To maximize profits, you may want to find out more. An increasing number of businesses are using video conferencing to connect with their customers and partners. However, you may be missing out on potential profits and benefits if you’re not utilizing it efficiently. That’s where […]
Digital signage future is sustainable, accessible, metaverse-powered
Digital signage future : Michelle Montazeri discusses how digital signage is evolving away from mere screens on walls thanks to mobile interactivity and the metaverse, where platforms and influencers wield powerful influence. Customers press for sustainability and accessibility. In the end, success comes from connecting with consumers on a human level. Michelle Montazeri manages digital […]
From Integrator to Technology Manager: Tips for Better Relationships
Mike Pedersen offers advice on forging relationships between technology managers and integrator partners in the higher-education vertical. I am an “in-house integrator” in the higher-education sphere. This means my small team and I focus on all aspects of delivering a full, turnkey audiovisual system: needs analysis and estimating, procurement, staging, installation, control system programming and […]
Revolution in smart cities with digital paper technology
Revolution in smart cities with digital paper technology : According to the World Bank, cities generate more than 80 percent of the global GDP; however, they consume over two-thirds of the world’s energy. As more awareness is raised about low carbon energy and sustainability remains a growing priority for citizens and leaders alike, cities are […]
How AV Solutions Can Compel The Brand Storytelling
How AV Solutions Can Compel The Brand Storytelling : AV technologies are the most prudent investment to build a brand and spread its story. Incorporating AV solutions makes the content more dynamic and gives the flexibility. In this digitally-driven culture, where the internet provides instant indulgence and convenience, human interaction is becoming much coveted and […]
How AV Marketers can use Algorithms to their Advantage
From Facebook to LinkedIn to AVIXA’s Xchange, learning more about the algorithms behind these platforms can help to boost your AV marketing content Let’s take a peek behind the scenes of social media platforms. Backstage, algorithms are doing a lot of the work. They’re at the basis of most social platforms nowadays, helping to sift […]
Three Ways Network Security Can Protect AV Systems
A secure network requires both audiovisual and information technology to operate as one. Any device visible on the network is at risk of cyberattack, including audio/visual technology, which is why certified audio/visual integrators should be consulted. An AV system manufactured by a reputable brand and installed by an experienced integrator will offer a degree of […]
Top 10 Ways to Use Digital Signage in a Hospital
Create a digital canvas across your hospital Create digital signage in hospital. Enhance patient, staff, and visitor experience with solutions created on digital content management platforms like Omnivex. From informational screens featuring wait times, news and information to wayfinding screens or behind-the-scenes monitoring and operations screens, there’s no limit to what you can create to […]
The Art of Data: Interactivity Paints a New Digital Signage Picture
The Art of Data: Interactivity Paints a New Digital Signage Picture. With the help of one important factor, digital displays in galleries around the globe are being used in increasingly creative ways to enhance interactivity. While the pandemic was running rampant, virtual museum visits grew in popularity. But museums are now working to draw visitors […]
