How to increase accessibility with universal design for digital signage
In the United States, one in four adults — 61 million people — have a disability impacting various aspects of their daily lives. As technology advances, designing accessible systems is central to mass communications. As one of the core channels delivering visual communications, business leaders should prioritize accessibility in digital signage. This can be achieved through using […]
Interactive retail stores create stand-out customer experiences
When shoppers enter brick-and-mortar stores, they expect their in-store interactions to be more fulfilling than online shopping. Stores that use interactive retail displays can upgrade the consumer experience, allowing customers to enjoy an engaging, interactive shopping experience. New digital innovation options not only meet the evolving needs of today’s shoppers but also encourage them to make larger […]
How AV Integration Improves the Travel Experience
Scott Schoeneberger of Bluewater provides tips on how AV integrators can help enhance the travel experience. After a rough few years for travel and tourism, the industry is expected to exceed pre-pandemic levels in 2023, adding $9.5 trillion to the global economy. Already, 34 countries have exceeded 2019 travel levels. That number will only grow as […]
Digital signage at festivals – A beginner’s guide
Digital signage has become an indispensable technology in the world of festivals, revolutionizing the way information is conveyed, enhancing attendee experiences, and optimizing event operations. In this article, we will explore the top uses and compelling reasons to integrate digital signage at festivals. By the end, you will understand the transformative power of this technology […]
How retailers can improve employee and customer experiences
The rise of omnnichannel commerce means that consumers expect the same level of service and accessibility from brick-and-mortar stores as their online counterparts. Retailers, however, continue to face labor scarcity and high turnover, as the U.S. job market tightens and inflation rages on. One way to ease the effects of these challenges is to equip retail […]
Digital signage future is sustainable, accessible, metaverse-powered
Digital signage future : Michelle Montazeri discusses how digital signage is evolving away from mere screens on walls thanks to mobile interactivity and the metaverse, where platforms and influencers wield powerful influence. Customers press for sustainability and accessibility. In the end, success comes from connecting with consumers on a human level. Michelle Montazeri manages digital […]
Why self-service kiosks are a necessity for restaurants
Labor shortages and the supply chain crisis have dealt a double whammy to quick-service restaurants (QSRs) and convenience stores, but the issues are surmountable for operators willing to look out of the box. Self-service kiosks are a prime off-the-shelf solution and provide multiple benefits, like improved shopping efficiency. They’re easy to integrate into small retail spaces […]
Digital signage transforms healthcare lobbies
Typically, healthcare facilities are not known for being particularly enthralling places. In fact, they are often quite stressful and don’t clearly communicate their brand values. One global healthcare provider and Medicaid managed care organization: Centene wanted to change that by updating its lobby with digital signage. Typically, healthcare facilities are not known for being particularly […]
Meta, Netflix, content creators duel for retailtainment VR supremacy
Companies ranging from Netflix to Meta are dueling for the crown of “retailtainment” VR, and the fight shows no sign of dying down. The drive toward a physical presence in the retail space has been seen from several “retailtainment” VR projects — such as pop-up attractions in high-foot-traffic locations. This is best illustrated by the […]
6 ways hybrid workspaces are changing communications
With the hybrid workplace becoming the norm, it’s more important than ever to have an effective and engaging communications strategy. Here are some of the major ways that the hybrid workplace is affecting internal communications in the near future. With the hybrid workplace becoming the norm, it’s more important than ever to have an effective […]
Are ATMs, digital signage a good fit?
Are ATMs and digital signage a good fit? How can they work together to deliver an omnichannel experience? In order to craft an omnichannel experience, you have to consider multiple types of solutions, such as ATMs, kiosks, digital signage, apps and others and whether they will work for your business. But you also should consider […]
How to use IoT devices to boost customer experience
The Internet of Things and edge computing have a wide array of applications that can improve the customer experience, and digital signage vendors are beginning to tap into its potential. During a webinar on Digital Signage Today, panelists discussed a few ways these IoT devices can help deliver a better experience. The Internet of Things […]
Digital signage reimagined
A live webinar entitled “Digital Signage Reimagined,” hosted by Digital Signage Today and sponsored by Intel addressed how digital signage has evolved and how companies are reimagining the technology. Digital signage has consistently evolved over the years. It is no longer a static device that loops content or even a standalone display. It is now […]
Digital Signage is the future of retail
Digital signage is the future of retail because it blurs the border between off and online. It crafts a ‘phygital’ environment that can collect inputs from customers visiting a physical establishment, analyze them, process them, and display the most appropriate messages, at the most appropriate time, to the corresponding audience.
