Digital menus: a restaurant’s most powerful tool
In this piece, Joe Martinez shares five reasons digital menus are a restaurant’s most powerful tool and offers seven ways to leverage them for success. While the core focus of any restaurant might be to serve delicious, lip-smacking food, restaurants still invest a lot of time and money on paper menus and chalkboards. These two […]
Pop-up stores, how to have a consistent message.
Can digital signage be applied to a temporary location? What issues does that raise and what solutions are available. How many times have you been at a festival, concert, market or to a pop-up store to not know where to go, what items are still available on the menu, or even what is the main […]
10 Digital Signage Design Ideas that Will Blow Your Mind
As digital signage becomes more and more commonplace, more businesses are looking to create eye-catching and effective displays. By using dynamic coupled with innovative designs, you can capture the minds of your audience and give them an experience they’ll never forget. Check out these 10 stunning digital signage design ideas examples from businesses and organizations […]
Why self-service kiosks are a necessity for restaurants
Labor shortages and the supply chain crisis have dealt a double whammy to quick-service restaurants (QSRs) and convenience stores, but the issues are surmountable for operators willing to look out of the box. Self-service kiosks are a prime off-the-shelf solution and provide multiple benefits, like improved shopping efficiency. They’re easy to integrate into small retail spaces […]
Digital signage transforms healthcare lobbies
Typically, healthcare facilities are not known for being particularly enthralling places. In fact, they are often quite stressful and don’t clearly communicate their brand values. One global healthcare provider and Medicaid managed care organization: Centene wanted to change that by updating its lobby with digital signage. Typically, healthcare facilities are not known for being particularly […]
OOH powerful tool for brand awareness
When interviewing at Intersection years ago, I can still remember why I considered moving out of publishing and into the OOH space. Working at a magazine, each month I would flip the pages and see our clients’ ads, pages the team had worked on, and then my name on the masthead — it made me […]
Workplace Visualization: Understanding the Purpose of Display Content
There’s a workplace visualization trend currently sweeping through the corporate world. Video walls that were once used to grab the attention of external visitors are now being turned inward, to engage employees and improve collaboration and productivity. In a world of hybrid working, creating an engaging and inspiring workplace is fast becoming a top priority. […]
Meta, Netflix, content creators duel for retailtainment VR supremacy
Companies ranging from Netflix to Meta are dueling for the crown of “retailtainment” VR, and the fight shows no sign of dying down. The drive toward a physical presence in the retail space has been seen from several “retailtainment” VR projects — such as pop-up attractions in high-foot-traffic locations. This is best illustrated by the […]
The Wall All-in-One: Changing how businesses use LED
A large video wall inside your business speaks volumes. It’s a bold statement piece that alters the entire look and feel of a corporate building or customer-facing location. Located in the lobby, a video wall creates a memorable moment for every client, guest or consumer that sets foot inside. A video wall in a boardroom […]
Calculating the ROI of outdoor LED
Calculating the ROI of outdoor LED : From vibrant downtown centers and lavish resorts to local retailers, a digital message center is one of the most effective marketing tools a business can invest in. According to BTS Consultants, outdoor signage gets 400 percent more attention from passersby than static displays, and businesses that implement outdoor displays […]
Digital signage innovation beats the Vegas heat
The Las Vegas Convention Center buzzed with innovation activity last week at a level not seen since 2018 as the North and West Halls filled with digital signage and audiovisual exhibits, education sessions and networking at InfoComm. Summer might not be the ideal time to visit Las Vegas weatherwise, but if audiovisual and digital signage […]
4 energy saving tips
You’d probably know already that choosing MagicINFO and Samsung smart signage devices with a built-in player is a cost effective solution. Simply because you have less hardware to mount, to maintain and to replace when it is not working anymore. But did you know that a signage display with a player built-in is also ECO […]
5 Tips for digital signage content design
In this blog series about digital signage content design, we share a few tips that will help you create the best-looking content that meets your company standards and attracts the attention of the people. We already shared some technical tips about using the right file sizes and ratios. The second blog was about improving the readability of your content […]
Digital Kiosk: Satisfaction at the Touch of a Button… or Two
Dynamic digital signage is transforming how industries engage consumers. Some industries, however, are deploying them in a more personalized way: the interactive kiosk. Walked inside a government agency, fast food facility, or transportation hub lately? If you have, it’s possible you got what you came for without ever speaking to anyone. That’s because there’s a […]
Three Reasons Why You Need Digital Signage in organization
They’re not just for the big name brand organizations anymore. More affordable price points can now put digital signage in organization. Because of COVID hangover, supply chain issues, and inflation, businesses of all types are experiencing difficult economic times. Using digital signage to promote sales and events to captive audiences is one way to increase […]
Crestron To Acquire Innovative 1 Beyond Intelligent Video Technology
Today we’re announcing the upcoming acquisition of 1 Beyond intelligent video technology, bringing an essential video conferencing solution into the Crestron ecosystem. Enabling the best video experience for both in-room and remote attendees is vital to hybrid work and ensuring productive and effective collaboration. Technologies like speaker tracking and auto framing ensure that every person can be seen, no […]
Are ATMs, digital signage a good fit?
Are ATMs and digital signage a good fit? How can they work together to deliver an omnichannel experience? In order to craft an omnichannel experience, you have to consider multiple types of solutions, such as ATMs, kiosks, digital signage, apps and others and whether they will work for your business. But you also should consider […]
McDonald’s makes upselling simple with digital signage
Getting customers to try new items at restaurants can be a challenge, as some might either be hesitant or they simply don’t see the appeal of the item at that particular QSR. One McDonald’s I visited recently found a simple and effective way to push a new item with its menu board. There are three […]
Digital signage reimagined
A live webinar entitled “Digital Signage Reimagined,” hosted by Digital Signage Today and sponsored by Intel addressed how digital signage has evolved and how companies are reimagining the technology. Digital signage has consistently evolved over the years. It is no longer a static device that loops content or even a standalone display. It is now […]
Digital Signage is the future of retail
Digital signage is the future of retail because it blurs the border between off and online. It crafts a ‘phygital’ environment that can collect inputs from customers visiting a physical establishment, analyze them, process them, and display the most appropriate messages, at the most appropriate time, to the corresponding audience.
